| Category | Examples |
|---|---|
| Account Data | Email address, name, password, phone number |
| Order Data | Child's name, age, gender, interests, gift preferences |
| Media | Photos you upload for video personalization |
| Communication Data | Messages, support requests, feedback |
| Category | Examples |
|---|---|
| Device Information | IP address, browser type, operating system, device type |
| Usage Data | Pages visited, time spent, clicks, referral source |
| Location Data | Country and region based on IP address |
| Cookies | Session data, preferences, analytics identifiers |
| Source | Data Type |
|---|---|
| Payment Processors | Transaction data from Stripe, PayPal (we do NOT store card numbers) |
| Social Login | Data if you sign in via Google, Facebook, or Apple |
| Analytics | Data from Google Analytics, Meta Pixel, TikTok Pixel |
| Purpose | Legal Basis (GDPR) |
|---|---|
| Creating personalized videos | Contract performance |
| Processing payments | Contract performance |
| Sending order confirmations & video links | Contract performance |
| Customer support | Contract performance / Legitimate interest |
| Personalized discounts & promotions | Consent / Legitimate interest |
| Website analytics & improvement | Legitimate interest |
| Fraud prevention & security | Legitimate interest / Legal obligation |
| Marketing communications | Consent |
| Advertising & retargeting | Consent |
| Legal compliance | Legal obligation |
| Recipient | Purpose |
|---|---|
| Payment Processors | Stripe, PayPal, Apple Pay, Google Pay (for transaction processing) |
| Cloud Providers | Secure hosting and storage services |
| Analytics Services | Google Analytics, for website improvement |
| Advertising Partners | Meta (Facebook/Instagram), Google Ads, TikTok (with your consent) |
| Email Services | For order notifications and marketing (with your consent) |
| Legal Authorities | When required by law or to protect our rights |
| Data Type | Retention Period |
|---|---|
| Account Data | Until you delete your account + 30 days |
| Order Data | 7 years (for legal/tax compliance) |
| Photos | Deleted within 90 days after video creation |
| Video Content | Available for 12 months, then archived |
| Analytics Data | 26 months (anonymized after) |
| Marketing Preferences | Until you unsubscribe |
| Measure | Description |
|---|---|
| Encryption | TLS/SSL encryption for all data transmission |
| Access Control | Role-based access, limited to authorized personnel |
| Secure Storage | Data encrypted at rest on secure cloud servers |
| Payment Security | PCI-DSS compliant payment processing (via Stripe/PayPal) |
| Regular Audits | Security assessments and vulnerability testing |
| Incident Response | Procedures for data breach notification |
| Request Type | Confirmation | Response |
|---|---|---|
| GDPR Requests | Within 7 business days | Within 30 days |
| CCPA Requests | Within 10 business days | Within 45 days |
| Complex Requests | Within 7 business days | Up to 90 days (with notification) |